How Does Online Engagement Drive Consumers' Webrooming Intention?

Title
How Does Online Engagement Drive Consumers' Webrooming Intention?
Authors
Keywords
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Journal
Journal of Global Information Management
Volume 29, Issue 6, Pages 1-25
Publisher
IGI Global
Online
2021-07-02
DOI
10.4018/jgim.20211101.oa19

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