Addicted to cruises? Key drivers of cruise ship loyalty behavior through an e-WOM approach

Published 2021 View Full Article

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Title
Addicted to cruises? Key drivers of cruise ship loyalty behavior through an e-WOM approach
Authors
Keywords
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Journal
International Journal of Contemporary Hospitality Management
Volume 34, Issue 1, Pages 361-381
Publisher
Emerald
Online
2021-11-05
DOI
10.1108/ijchm-05-2021-0642
References
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