Influence of human versus AI recommenders: The roles of product type and cognitive processes

Published 2021 View Full Article

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Title
Influence of human versus AI recommenders: The roles of product type and cognitive processes
Authors
Keywords
Product recommendations, Artificial intelligence, Hedonic product, Utilitarian product, Mentalizing, Self-referencing
Journal
JOURNAL OF BUSINESS RESEARCH
Volume 137, Issue -, Pages 13-27
Publisher
Elsevier BV
Online
2021-08-17
DOI
10.1016/j.jbusres.2021.08.016
References
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