Signaling green! firm ESG signals in an interconnected environment that promote brand valuation

Published 2021 View Full Article

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Title
Signaling green! firm ESG signals in an interconnected environment that promote brand valuation
Authors
Keywords
Brand, ESG, Linguistic style, Signal, Social media, Valuation
Journal
JOURNAL OF BUSINESS RESEARCH
Volume 138, Issue -, Pages 1-11
Publisher
Elsevier BV
Online
2021-09-10
DOI
10.1016/j.jbusres.2021.08.061
References
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