The what, the why and the how of behavioural operational research—An invitation to potential sceptics

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Title
The what, the why and the how of behavioural operational research—An invitation to potential sceptics
Authors
Keywords
Behavioural operational research, OR process, Behavioural science and OR, Social science and OR
Journal
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume 249, Issue 3, Pages 796-805
Publisher
Elsevier BV
Online
2015-09-30
DOI
10.1016/j.ejor.2015.09.034

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