Effects of rational and social appeals of online recommendation agents on cognition- and affect-based trust

Published 2016 View Full Article

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Title
Effects of rational and social appeals of online recommendation agents on cognition- and affect-based trust
Authors
Keywords
Recommendation agent, Explanation, Avatar, Trust, Cognition, Affect
Journal
DECISION SUPPORT SYSTEMS
Volume 86, Issue -, Pages 48-60
Publisher
Elsevier BV
Online
2016-04-03
DOI
10.1016/j.dss.2016.03.007

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