Consumer behavior in social commerce: A literature review

Published 2016 View Full Article

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Title
Consumer behavior in social commerce: A literature review
Authors
Keywords
Literature review, Social commerce, Social networking sites, Consumer behavior, Decision-making process, Stimulus–organism–response model
Journal
DECISION SUPPORT SYSTEMS
Volume 86, Issue -, Pages 95-108
Publisher
Elsevier BV
Online
2016-04-10
DOI
10.1016/j.dss.2016.04.001

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