Pricing and Product-bundling Strategies for E-commerce Platforms with Competition

Title
Pricing and Product-bundling Strategies for E-commerce Platforms with Competition
Authors
Keywords
OR in marketing, competing platforms, installed base, pricing and product-bundling strategies, two-sided market
Journal
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume 283, Issue 3, Pages 1026-1039
Publisher
Elsevier BV
Online
2019-12-04
DOI
10.1016/j.ejor.2019.11.066

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