Factors influencing customer's loyalty towards ride-hailing taxi services – A case study of Vietnam

Title
Factors influencing customer's loyalty towards ride-hailing taxi services – A case study of Vietnam
Authors
Keywords
Ride-hailing, Loyalty, Satisfaction, Booking app, Sales promotion, Service quality
Journal
Publisher
Elsevier BV
Online
2020-02-19
DOI
10.1016/j.tra.2020.02.008

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