On the Non‐Equivalence of Trade‐ins and Upgrades in the Presence of Framing Effect: Experimental Evidence and Implications for Theory

Title
On the Non‐Equivalence of Trade‐ins and Upgrades in the Presence of Framing Effect: Experimental Evidence and Implications for Theory
Authors
Keywords
-
Journal
PRODUCTION AND OPERATIONS MANAGEMENT
Volume -, Issue -, Pages -
Publisher
Wiley
Online
2019-09-20
DOI
10.1111/poms.13104

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