Is it always advantageous to add-on item recommendation service with a contingent free shipping policy in platform retailing?

Published 2019 View Full Article

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Title
Is it always advantageous to add-on item recommendation service with a contingent free shipping policy in platform retailing?
Authors
Keywords
Platform retailing, Recommendation service, Add-on item, Contingent free shipping
Journal
Electronic Commerce Research and Applications
Volume 37, Issue -, Pages 100883
Publisher
Elsevier BV
Online
2019-08-07
DOI
10.1016/j.elerap.2019.100883

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