4.2 Article

Users Intention for Continuous Usage of Mobile News Apps: the Roles of Quality, Switching Costs, and Personalization

Journal

Publisher

SPRINGER HEIDELBERG
DOI: 10.1007/s11518-019-5405-0

Keywords

Personalized recommendation; switching costs; mobile news apps; expectation-confirmation model

Funding

  1. National Natural Science Foundation of China [71402159, 71362016, 71490721/4, 71572092]
  2. MOE Project of Key Research Institute of Humanities and Social Sciences at Universities [17JJD630006]
  3. Yunnan Province Young Academic and Technical Leader candidate Program [2018HB]
  4. Yunnan Science and Technology Funds [2017FA034, 2014FB116]
  5. Yunnan Provincial E-Business Entrepreneur Innovation Interactive Space [2017DS012]
  6. Kunming Key Laboratory of E-Business and Internet Finance [2017-1A-14684, KGF[2018]18]
  7. Educational and Teaching Reform Funds of Yunnan University (2015)
  8. Yunnan Provincial E-Business Innovation and Entrepreneurship Key Laboratory of colleges and universities [YES 2014 [16]]

Ask authors/readers for more resources

Mobile news apps have emerged as a significant means for learning about latest news and trends. However, in light of numerous news apps and information overload, motivating users to adopt one app is a major concern for both the industry and academia. Therefore, considering the attributes of mobile news and the debate on switching costs in the Internet context, based on the expectation-confirmation model (ECM), this study suggests that switching costs still exist and have a significant moderating effect on user satisfaction and continuous usage of mobile news apps. Furthermore, the different influences of information quality, system quality and service quality on continuance intention, user satisfaction and switching costs are discussed, showing that quality of information has a significant impact on users' continuous usage of mobile news apps through increasing perceived usefulness, whereas personalized service quality have stronger effects through increasing user satisfaction and switching costs.

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