Journal
TRENDS IN MICROBIOLOGY
Volume 22, Issue 11, Pages 601-602Publisher
ELSEVIER SCI LTD
DOI: 10.1016/j.tim.2014.08.004
Keywords
social media; behavioral insights; big data; prediction
Categories
Funding
- NIMH NIH HHS [K01 MH090884] Funding Source: Medline
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Social media 'big data' can provide valuable insights about people's behaviors, such as their likelihood of engaging in risk behaviors or contracting a disease. Although in its infancy, advancing this research provides the promise of predicting health-related behaviors to promptly prepare for and respond to public health emergencies and epidemics.
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