Rescuing the captive [mode] user: an alternative approach to transport market segmentation

Published 2012 View Full Article

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Title
Rescuing the captive [mode] user: an alternative approach to transport market segmentation
Authors
Keywords
Market segmentation, Captive user, Choice user, Mode choice, Travel behaviour, Active transport
Journal
TRANSPORTATION
Volume 40, Issue 3, Pages 625-645
Publisher
Springer Nature
Online
2012-08-17
DOI
10.1007/s11116-012-9437-2

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