Oxytocin Increases the Influence of Public Service Advertisements

Title
Oxytocin Increases the Influence of Public Service Advertisements
Authors
Keywords
Emotions, Behavior, Oxytocin, Advertising, Marketing, Attention, Enzyme-linked immunoassays, Hormone bioassays
Journal
PLoS One
Volume 8, Issue 2, Pages e56934
Publisher
Public Library of Science (PLoS)
Online
2013-02-28
DOI
10.1371/journal.pone.0056934

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