Strategies to Fight Ad-Sponsored Rivals

Published 2010 View Full Article

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Title
Strategies to Fight Ad-Sponsored Rivals
Authors
Keywords
-
Journal
MANAGEMENT SCIENCE
Volume 56, Issue 9, Pages 1484-1499
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Online
2010-07-22
DOI
10.1287/mnsc.1100.1199
References
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