Effects of Interactivity on Website Involvement and Purchase Intention

Published 2018 View Full Article

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Title
Effects of Interactivity on Website Involvement and Purchase Intention
Authors
Keywords
-
Journal
Journal of the Association for Information Systems
Volume 11, Issue 1, Pages 34-59
Publisher
Association for Information Systems
Online
2018-02-03
DOI
10.17705/1jais.00218

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