PERSPECTIVE: Trends and Drivers of Success in NPD Practices: Results of the 2003 PDMA Best Practices Study*

Published 2008 View Full Article

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Title
PERSPECTIVE: Trends and Drivers of Success in NPD Practices: Results of the 2003 PDMA Best Practices Study*
Authors
Keywords
-
Journal
JOURNAL OF PRODUCT INNOVATION MANAGEMENT
Volume 26, Issue 1, Pages 3-23
Publisher
Wiley
Online
2008-12-12
DOI
10.1111/j.1540-5885.2009.00331.x

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