The Role of Push-Pull Technology in Privacy Calculus: The Case of Location-Based Services

Title
The Role of Push-Pull Technology in Privacy Calculus: The Case of Location-Based Services
Authors
Keywords
-
Journal
JOURNAL OF MANAGEMENT INFORMATION SYSTEMS
Volume 26, Issue 3, Pages 135-174
Publisher
Informa UK Limited
Online
2010-03-02
DOI
10.2753/mis0742-1222260305

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