4.2 Article

What Do People Want? Factors People Consider When Acquiring Dogs, the Complexity of the Choices They Make, and Implications for Nonhuman Animal Relocation Programs

Journal

JOURNAL OF APPLIED ANIMAL WELFARE SCIENCE
Volume 18, Issue 1, Pages 57-73

Publisher

ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
DOI: 10.1080/10888705.2014.943836

Keywords

adopter choice; animal relocation; dog adoption; animal shelter; dog; companion animal choice; pet choice

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A survey was conducted to assess decisions people make when acquiring dogs, including what sources they consider, the importance of the variety of dogs available, and their willingness to travel to adopt dogs of their choice. A conjoint design was used to ask each respondent to rate his or her likelihood of acquiring a dog based on a profile that included attributes such as age, size, and color as well as where the dog came from and euthanasia risk. Overall, these results showed that people preferred variety and would drive distances to get dogs of their choice. The findings revealed that no single attribute drove choice, indicating that people have complex preferences and these vary widely across individuals. Nonhuman animal shelters may be able to increase their adoption rates by providing more variety and not just dogs typically thought of as in demand but those who represent a range of diversity through the utilization of animal relocation programs.

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