Managing information flows for improved value chain performance

Information transparency and collaboration are well researched as key components in the dampening of amplification effects. However, this paper presents case-study-based evidence, revealing that significant amplification effects can still exist within a sophisticated value chain with high levels of information transparency and collaborative practices. The paper proposes that information sharing alone is insufficient and presents a model of other vital key socio-technical factors. The paper draws conclusions on the need for an inter-disciplinary approach, combining the technical and relational aspects from the respective fields of system dynamics and collaboration in order to deliver superior order replenishment performance. (C) 2007 Elsevier B.V. All rights reserved.