The impact of website content dimension and e-trust on e-marketing effectiveness: The case of Iranian commercial saffron corporations

Published 2013 View Full Article

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Title
The impact of website content dimension and e-trust on e-marketing effectiveness: The case of Iranian commercial saffron corporations
Authors
Keywords
-
Journal
INFORMATION & MANAGEMENT
Volume 50, Issue 5, Pages 240-247
Publisher
Elsevier BV
Online
2013-04-19
DOI
10.1016/j.im.2013.04.003

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