Do Your Online Friends Make You Pay? A Randomized Field Experiment on Peer Influence in Online Social Networks

Published 2015 View Full Article

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Title
Do Your Online Friends Make You Pay? A Randomized Field Experiment on Peer Influence in Online Social Networks
Authors
Keywords
-
Journal
MANAGEMENT SCIENCE
Volume 61, Issue 8, Pages 1902-1920
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Online
2015-04-09
DOI
10.1287/mnsc.2014.2081

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