A Unified Model for the Adoption of Electronic Word of Mouth on Social Network Sites: Facebook as the Exemplar

标题
A Unified Model for the Adoption of Electronic Word of Mouth on Social Network Sites: Facebook as the Exemplar
作者
关键词
-
出版物
INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE
Volume 22, Issue 2, Pages 202-231
出版商
Informa UK Limited
发表日期
2018-03-27
DOI
10.1080/10864415.2018.1441700

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