Rewards-supply planning under option contracts in managing coalition loyalty programmes

标题
Rewards-supply planning under option contracts in managing coalition loyalty programmes
作者
关键词
-
出版物
INTERNATIONAL JOURNAL OF PRODUCTION RESEARCH
Volume 53, Issue 22, Pages 6772-6786
出版商
Informa UK Limited
发表日期
2015-07-25
DOI
10.1080/00207543.2015.1059519

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