The impacts of technological environments and co-creation experiences on customer participation

出版年份 2015 全文链接

标题

作者

关键词

Social media, Co-creation experience, S–O–R framework, Task-relevant cues, Affection-relevant cues, Future participation intention

出版物

Volume 52, Issue 4, Pages 468-482

出版商

Elsevier BV

发表日期

2015-02-10

DOI

10.1016/j.im.2015.01.008

联系作者

Interested in hosting your own webinar? Check the schedule and propose your idea to the Peeref Content Team.

Create Now

Quickly pose questions to the entire community. Debate answers and get clarity on the most important issues facing researchers.

Get Started