Antecedents and consequences of mobile phone usability: Linking simplicity and interactivity to satisfaction, trust, and brand loyalty

出版年份 2015 全文链接

标题

作者

关键词

Simplicity, Interactivity, Usability, Satisfaction, Trust, Brand loyalty, Mobile phone, User interface

出版物

Volume 52, Issue 3, Pages 295-304

出版商

Elsevier BV

发表日期

2014-12-12

DOI

10.1016/j.im.2014.12.001

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