When to introduce an online channel, and offer money back guarantees and personalized pricing?

出版年份 2017 全文链接

标题

作者

关键词

Dual-channel, Uniform pricing, Personalized pricing, Customer returns policy

出版物

Volume 257, Issue 2, Pages 614-624

出版商

Elsevier BV

发表日期

2016-07-22

DOI

10.1016/j.ejor.2016.07.031

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