Does visual appeal moderates the impact of attitude towards advertising on brand attitude, attachment and loyalty?

出版年份 2023 全文链接

标题

作者

关键词

出版物

Volume 22, Issue 3, Pages 1250-1275

出版商

University Nove de Julho

发表日期

2023-10-03

DOI

10.5585/remark.v22i3.22160

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