The effects of the theory of planned behaviour on the switching propensity of retail banking customers at different critical switching incidents

标题
The effects of the theory of planned behaviour on the switching propensity of retail banking customers at different critical switching incidents
作者
关键词
-
出版物
出版商
Emerald
发表日期
2023-10-05
DOI
10.1108/ijbm-12-2022-0532

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