Disentangling Consumers’ Negative Reactions to Impulse Buying in the Context of In-App Purchase: Insights from the Affect-Behavior-Cognition Model
出版年份 2023 全文链接
标题
Disentangling Consumers’ Negative Reactions to Impulse Buying in the Context of In-App Purchase: Insights from the Affect-Behavior-Cognition Model
作者
关键词
-
出版物
Electronic Commerce Research and Applications
Volume -, Issue -, Pages 101328
出版商
Elsevier BV
发表日期
2023-10-29
DOI
10.1016/j.elerap.2023.101328
参考文献
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