Diageo's 'Stop Out of Control Drinking' Campaign in Ireland: An Analysis

标题
Diageo's 'Stop Out of Control Drinking' Campaign in Ireland: An Analysis
作者
关键词
Alcohol consumption, Behavior, Advertising, Ireland, Public and occupational health, Facebook, Irish people, Twitter
出版物
PLoS One
Volume 11, Issue 9, Pages e0160379
出版商
Public Library of Science (PLoS)
发表日期
2016-09-17
DOI
10.1371/journal.pone.0160379

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