4.7 Article

Predicting consumer sentiments from online text

期刊

DECISION SUPPORT SYSTEMS
卷 50, 期 4, 页码 732-742

出版社

ELSEVIER
DOI: 10.1016/j.dss.2010.08.024

关键词

Sentiment analysis; Online reviews; Online news; Markov blanket; Heuristic search

向作者/读者索取更多资源

Sentiment analysis from unstructured text has witnessed a boom in interest in recent years, due to the sheer volume of online reviews and news corpora available in digital form. An accurate method for predicting sentiments could enable us, for instance, to extract opinions from the Internet and gauge online customers' preferences, which could prove valuable for economic or marketing research, for leveraging a strategic advantage for an enterprise, or for detecting cyber risk and security threats. In this paper, we propose a heuristic search-enhanced Markov blanket model that is able to capture the dependencies among words and provide a vocabulary that is adequate for the purpose of extracting sentiments. Computational results on two collections of online movie reviews and three collections of online news show that our method is able to identify a parsimonious set of predictive features, yet simultaneously yield comparable or better prediction results about sentiment orientations, than several state-of-the-art feature selection algorithms as well as sentiment prediction methods. Our results suggest that sentiments are captured by conditional dependencies among words as well as by keywords or high-frequency words. (C) 2010 Elsevier B.V. All rights reserved.

作者

我是这篇论文的作者
点击您的名字以认领此论文并将其添加到您的个人资料中。

评论

主要评分

4.7
评分不足

次要评分

新颖性
-
重要性
-
科学严谨性
-
评价这篇论文

推荐

暂无数据
暂无数据