Contextual variety, Internet-of-Things and the choice of tailoring over platform: Mass customisation strategy in supply chain management

标题
Contextual variety, Internet-of-Things and the choice of tailoring over platform: Mass customisation strategy in supply chain management
作者
关键词
Contextual variety, Tailoring strategy, Platform strategy, Consumer choice
出版物
INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS
Volume 159, Issue -, Pages 76-87
出版商
Elsevier BV
发表日期
2014-10-01
DOI
10.1016/j.ijpe.2014.09.007

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