Strategic introduction of the marketplace channel under spillovers from online to offline sales

标题
Strategic introduction of the marketplace channel under spillovers from online to offline sales
作者
关键词
-
出版物
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume 267, Issue 1, Pages 65-77
出版商
Elsevier BV
发表日期
2017-11-20
DOI
10.1016/j.ejor.2017.11.011

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