期刊
SCIENCE COMMUNICATION
卷 44, 期 2, 页码 143-168出版社
SAGE PUBLICATIONS INC
DOI: 10.1177/10755470211072245
关键词
gene drive technology; metaphors; buzzwords; responsibility; science communication
资金
- Wellcome Trust [217166/Z/19/Z]
- Wellcome Trust [217166/Z/19/Z] Funding Source: Wellcome Trust
This article employs metaphor and discourse analysis to explore the representation of responsibility in media coverage of gene drive technology in the U.S., U.K., and Australia. The findings reveal that the media uses the rhetorical strategy of emphasizing the moral attributes of gene drive researchers to build trust.
Gene drive is a controversial biotechnology for pest control. Despite a commitment from gene drive researchers to responsibility and the key role of the media in debates about science and technology, little research has been conducted on media reporting of gene drive. We employ metaphor and discourse analysis to explore how responsibility is reflected in the coverage of this technology in the U.S., U.K., and Australian press. The findings reveal a rhetorical strategy of trust-building by evoking the moral attributes of gene drive researchers. We discuss the implications of these findings for the communication of new technologies.
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