How to define, identify, and measure societal value

标题
How to define, identify, and measure societal value
作者
关键词
Assessment, Enhancement, Measurement, Societal value, Societal relevance, Societal impact
出版物
INDUSTRIAL MARKETING MANAGEMENT
Volume 97, Issue -, Pages A1-A13
出版商
Elsevier BV
发表日期
2020-06-11
DOI
10.1016/j.indmarman.2020.05.013

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