Addressing vaccine hesitancy: The potential value of commercial and social marketing principles and practices

出版年份 2015 全文链接

标题

作者

关键词

Vaccine hesitancy, Behavior change, Social marketing, Health communications, Vaccine acceptance, Vaccine confidence

出版物

Volume 33, Issue 34, Pages 4204-4211

出版商

Elsevier BV

发表日期

2015-04-19

DOI

10.1016/j.vaccine.2015.04.039

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