Positioning and Pricing in a Variety Seeking Market

标题
Positioning and Pricing in a Variety Seeking Market
作者
关键词
-
出版物
MANAGEMENT SCIENCE
Volume 56, Issue 6, Pages 949-961
出版商
Institute for Operations Research and the Management Sciences (INFORMS)
发表日期
2010-04-10
DOI
10.1287/mnsc.1100.1158

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