Modeling utilitarian‐hedonic dual mediation (UHDM) in the purchase and use of games

标题
Modeling utilitarian‐hedonic dual mediation (UHDM) in the purchase and use of games
作者
关键词
-
出版物
Internet Research
Volume 23, Issue 2, Pages 229-256
出版商
Emerald
发表日期
2013-03-26
DOI
10.1108/10662241311313330

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